Payment solutions for omnichannel

For us at Embracy, the goal is to make payments easy, both for you as a merchant and for your customers. With solid experience from a variety of industries, we help you to find the right payment solution for you and your company, which will make the payment process smooth regardless of channel. Contact us today and we will help you!

For today's consumers, the boundaries between purchasing channels are getting more and more blurred. Today, consumers expect to be able to buy and pay for a product regardless of location, channel and time. Companies should adopt the same way of thinking by being present in more channels and offer tailor-made payment solutions for each channel.

As a company, adopting an omnichannel strategy means being customer-focused and meeting customers’ demand. Here are a few tips of how to get started with your omnichannel strategy:

Know your customers

Omnichannel strategies are all about being customer-focused. Analyze your customers, what do they need and what do they demand? What channels are important to them? Then adjust your strategy accordingly and be sure to be present in the same channels as your customers.

Go mobile

The mobile has become a tool that is used for almost everything, including purchases and payments. A key to attract and retain customers is to offer an integrated and mobile customized payment solution in all your channels.

Seamless integration and experience

Choose a seamless payment solution that is easy to integrate with your existing business and which you can use for several different channels. It makes it easier for both merchants and customers to have the same payment solution both in-store and online.